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EXclusive News – October 2023

EXclusive News – October 2023


Welcome to the latest edition of EXclusive News, produced by Brand Experiences. This month we talk about how to get the best out of creative people, give our take on the latest industry reports, and share what Jassie the dog thinks about EX! We’re EXcited to bring you this newsletter and if you find it useful, do share it with your networks.

Mojo Motivator of the month – The Creator

There are nine recognised intrinsic motivators. This month we focus upon ‘The Creator’.

Creators thrive for innovation and to be identified with original output. They want to break barriers – bringing into existence what wasn’t there before. So, problems, challenges and the ‘new’ bring out the best in them and are highly motivating – solutions mean innovations.

If you have employees for which the above resonates, then you may wish to consider the following motivation strategies on an individual, team or organisation-wide basis.

Individual (What they can proactively do)

  • Create a stimulating environment – remember, the right side of the brain comes up with the creative ideas, and is stimulated by beauty, by nature, by music and art, and by what is unusual
  • Take a ‘sabbatical’ – one hour to one year – and do something entirely different to re-charge and replenish personal batteries
  • Volunteer to be involved in any fresh initiative – this will bring on new challenges and provides an opportunity to provide creative solutions
  • Use mind-storming to solve problems

Team (How the manager and colleagues can support)

  • Use creative techniques to generate ideas at team meetings – especially brainstorming
  • Identify all the business areas in which fresh input might be appropriate and beneficial - then get the team to work on them
  • Set goals and objectives that specifically require creative applications or original solutions to challenging problems
  • Avoid putting the Creators in a routine role or working on a routine project for too long a period

Organisation (What high-level activities can support)

  • Encourage and invest in the use of creative techniques across the organisation at all levels
  • Identify all organisational areas in which fresh input might be appropriate and beneficial
  • Set goals and objectives that specifically require creative applications or original solutions to challenging problems
  • Give recognition not just to results but to all innovative and creative solutions

If you’d like to understand more about intrinsic motivation, then view the mojo website or get in touch via:

Jassie speaks!

Despite the overwhelming evidence to the contrary, many senior leaders still think that Employee Experience is the 'cute and fluffy stuff'. Jassie is barking mad about this and reveals her thoughts on the matter in this video.

Employee Experience EXplained

If you haven’t already done so, do check out this ongoing video series, delivered by our Employee Experience Director, Nicholas Wardle. Fresh videos in October include:

  • How do you build your core EX team?
  • How do you create an Employee Lifecycle?
  • How do you create the Moments that Matter?

You can view the series via YouTube or by following Nicholas on LinkedIn.

Nicholas Wardle recognised for supporting Brand Experiences’ clients to grow and for upskilling the employee experience industry

On the topic of Nicholas, congratulations to him as he's been promoted to Employee Experience Director at Brand Experiences. Nicholas joined the organisation in January 2022 and since then has not only been providing our clients with expert advice and support on how to create a great employee experience but also contributes significantly to the industry at large. You can read more on this story via our website.

EX industry useful reports – October 2023

Just in case you missed them, here’s a round-up of some recent reports we think you may find useful. This month we feature reports from Ipsos Karian and Box, the Institute of Internal Communication and The EX Space/The People Experience Hub.

You can stay up-to-date with all things EX by following Brand Experiences on LinkedIn or via our website.